About to Pop? How I Found out about Hatch Maternity

by Shalice Noel

Founded in 2011 by Ariane Goldman, mother of two, Hatch designs clothes that flatter your body, no matter the stage. Pregnant or not. I had the privilege of shooting some of my favorite HATCH maternity clothes in LA with photographer Alexa for the HATCH blog. It was fun picking out pieces I know I’d wear now and later for what they call the 4th trimester.  What I love most about Hatch pieces is not only the fit but that one can tell its a curated collection. The pieces aren’t loud, they’re useful, never too many ruffles bows or ties, but a couple that flatter, and only the highest quality fabrics are used. I’m currently obsessed with their “body-con” collection. Its ALWAYS good to show off that beautiful belly and these dresses do just that:

I’d like to leave you with this — my advice at the end of the interview if you don’t have a chance to read it (which I hope you will!)

SAVOR IT. It’s so easy to grind through your pregnancy complaining, but it goes by so fast and then you forget it all. I love writing things down for the kids to read when they’re older. Also, accept your body’s limitations. You can’t do everything; you’re not an octopus. You have two arms, two legs, and you’re growing a human being. know your limits. I tell myself this daily.

Don’t forget to check my feature on THEIR BLOG!

Thank you Hatch for the feature and clothes that make women feel beautiful!


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